This high-energy movie musical follows a group of influencers as they take up residence in a famed Hollywood apartment building to pursue their dreams of social media stardom. Voiced by an original script and score written by a diverse group of 20-something songwriters, the various characters of "1660 Vine" confront questions of fame, influence, identity, and mental health. All the while, the residents of the aspirational Vine address update their followers through vlogs, gaming streams, makeup tutorials, TikTok dances, songs and pranks, as they navigate the search for identity, discovering the difference between what is authentic and what is not.